Promoting Your Restaurant With Ecobag

Ecobag is a simple, durable, reusable alternative to plastic bags.ecobag Made with a new generation of paper and latex, they are washable and tear-proof. They can hold 2.5 kilograms of groceries, and can be packed in seconds. They are designed to be easy for people to use, and can be easily thrown in your purse or car for when you run errands.

Unlike plastic, which takes hundreds of years to break down and releases harmful chemicals into the environment, ecobags degrade naturally over time.ecobag They are also made from renewable resources, making them a more sustainable option for the future. They are lightweight, sturdy, and can be printed with your logo or name for brand awareness.

In the US, Americans go through hundreds of billions of plastic bags each year.ecobag These stray bags have been called “a modern menace,” as they clog streets, endanger wildlife, and do not biodegrade in landfills or oceans. However, if reused, a reusable bag can be used hundreds of times, and can reduce your environmental impact.

When choosing a bag, consider its fabric.ecobag Woven jute, cotton, and canvas bags are a good choice, as they can be easily recycled, are natural, and last several years. Alternatively, there are several non-woven and woven polypropylene (PP) bag options, which can be printed with your logo or design using environmentally-friendly water-based inks. Woven PP is a strong and durable material, while non-woven PP is more lightweight but still offers the durability of a traditional woven bag.

Aside from environmental considerations, a reusable shopping bag can help your customers build loyalty to your restaurant, and encourage them to dine with you again in the future.ecobag Adding your business name and website to the bags also helps create brand awareness, and increases the chances that customers will remember your restaurant’s unique identity when looking for local dining options.

Despite the benefits of ecobags, they have yet to reach wide adoption in Lebanon and elsewhere.ecobag Some of the barriers to use include social norms, habit, and forgetfulness. A recent study by Nudge Lebanon and AUB, tested the effectiveness of SMS reminders in nudging supermarket customers to consistently use their reusable bags. The result was that customers in the treatment group were seven percentage points more likely to use their reusable bags than those in the control group. The effects were sustained in the post-intervention period.